The People Counter Australia Blog
Practical, plain-English guides on foot traffic, retail analytics and getting more out of your people counting data.
12 September 2026 · 6 min read
Retail Opening Hours: More Sales or Just More Cost?
How to use footfall data, margins and staffing costs to work out whether longer trading hours actually pay off for your store.
Read the article →3 September 2026 · 7 min read
Storefront Counting & Capture Rate: The Complete Guide
What capture rate actually measures, how to calculate it from passerby and entry counts, and what a "good" rate looks like.
Read the article →20 August 2026 · 6 min read
People Counting vs. Wi-Fi Analytics: Which Should You Use?
Two very different ways to measure foot traffic, how they compare on accuracy and privacy, and when each one makes sense.
Read the article →See your foot traffic data in under 5 minutes.
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