Office: 03 9514 9699

70 Adam Street Burnley 3121

People Counting

For businesses across various sectors such as shopping centers, retail chains, museums, and restaurants, analyzing customer traffic data yields valuable insights for revenue generation and operational efficiency. Our people counting sensors, boasts unparalleled accuracy and privacy features, ensuring precise and secure data collection.
By leveraging real-time data, businesses can enhance conversion rates, reduce costs, and optimize marketing strategies, ultimately driving sales growth. Additionally, the software facilitates occupancy management, improves marketing effectiveness, optimizes resource allocation, and fosters business growth while prioritizing privacy and GDPR compliance through anonymous counting methods.

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Queue Measurement & Queue Management

Short queue times and minimal waiting at checkout are crucial for enhancing customer satisfaction and driving sales, as one in three potential customers leaves the store if they wait more than 5 minutes to pay, resulting in potential revenue losses of up to 45%.

V-Count's smart queue management system aims to minimize checkout waiting times to optimize customer service and boost sales, preventing abandonment and lost revenue. By aligning staff allocation with high-traffic hours and reducing queue waiting times, businesses can improve customer satisfaction and loyalty while maximizing revenue potential.

Gender & Age Recognition

Utilize V-Count's demographic data collection and analysis to understand visitor gender profiles and enhance customer engagement by offering personalized products, aligning your inventory with their diverse needs for a more satisfying shopping experience. By tailoring inventory to demographic preferences, businesses can not only meet but anticipate customer needs, elevating the shopping experience and fostering loyalty.

This approach allows for increased sales through optimized product promotion based on visitor demographics, enhanced foot traffic by strategically placing products, improved marketing strategies tailored to gender trends, and more effective merchandising and store design decisions based on visitor demographics.

Heatmap & InStore Analytics

Businesses can leverage data from our in-store retail analytics solution to comprehend visitor dwell time, boost customer engagement, and replicate successful area performances across other zones for optimal results. This data-driven approach empowers retailers to make informed decisions to enhance store layout, product placement, and staffing, leading to increased sales and customer satisfaction.

By analyzing dwell time, retailers can optimize store layouts to increase sales and brand loyalty, identify high-traffic areas to strategically place campaign visuals and ads, and improve marketing effectiveness by measuring the impact of campaigns and events in different zones. Additionally, understanding customer behavior and product preferences allows businesses to optimize product placement for improved sales rates and allocate staffing resources more effectively to enhance customer satisfaction and reduce costs.

Mon-Fri 9am-5:30pm

Solutions

We offer a broad spectrum of solutions designed to optimize your business operations and maximize profitability. 

Storefront Analytics

Understanding customer behavior is crucial, and Storefront Analytics Solution offers advanced technology to achieve this. Going beyond traditional foot traffic counting, it provides precise monitoring of storefront impressions and visitor trends by installing sensors to accurately capture passerby information. This solution offers comprehensive insights, including street traffic peak hours, impression durations, and detailed demographic breakdowns, empowering retailers to optimize storefront strategies, increase sales, and reduce costs. By utilizing visitor analytics, businesses can analyze engagement rates, conduct A/B tests, negotiate better rental deals, and adjust operating hours based on peak footfall traffic to enhance sales.

Passenger Counting

Automated passenger counting, utilizing advanced technology, precisely monitors passengers boarding and disembarking buses, trains, and other public transport modes through sensors installed in vehicle doors. With real-time data accuracy exceeding 99%, transportation companies can optimize fleet management, enhance passenger satisfaction, and ensure safety.

By instantly detecting passengers with our sensors powered by AI and machine learning, companies can adjust vehicle deployment in response to passenger volume and environmental conditions, improving comfort and reducing costs. Additionally, accurate passenger counting allows for optimized route planning, space allocation, and revenue generation through in-vehicle advertising, contributing to eco-friendly and sustainable transportation practices while enhancing ticketing control systems to prevent revenue loss.

VCare

Monitor real-time occupancy and traffic to comply with social distancing guidelines, integrating live data into your app via API for customer awareness. Ensure staff safety by tracking customer-to-staff ratios and limit staff exposure to in-store traffic. Display occupancy recommendations on external screens without integration and receive email and push notifications when occupancy thresholds are exceeded. Utilize people counter devices at entrances and exits for accurate, anonymous customer counting and efficient occupancy.